How CenuFiltrs orders results

Lowest price is the default

CenuFiltrs orders eligible offers from the lowest displayed price to the highest by default. This is true both when you browse without a search phrase and when you search for a product.

The default order compares the displayed offer price. Filters first narrow the eligible set; the chosen order is then applied to that set.

Orders you can choose

You can change the order from the search controls.

Relevance

For a text search, closer title and brand matches appear first.

Highest price

Eligible offers are ordered from the highest displayed price to the lowest.

Retailer rating

Retailers with stronger aggregate ratings based on reviews about the retailer are placed first. This is neither a product rating nor one customer's individual review.

Newest

Offers most recently seen in the retailer data appear first.

How text matching works

The offer title has the strongest role in matching a search phrase. The brand can also match. A category name cannot satisfy the text search by itself.

If the direct match returns only a few offers, CenuFiltrs may look for a close whole-word spelling match. This limited typo fallback is not used to fill a page with loosely related offers.

• A result may be empty when no eligible offer matches closely enough.
• Category, brand, retailer, price, condition and other selected filters narrow the eligible set.
• Organic order is not personalized from your account or browsing behaviour.

Devices and accessories can appear together

A device name is often also included in titles of compatible cases, cables and other accessories. Those offers can therefore match the same phrase, and the lowest-price default may show cheaper accessories before the device.

Selecting the relevant product category is the current way to separate the device from accessories. Choosing Relevance does not always resolve this limitation.

How paid advertising is shown

Paid placements are identified with the label “Advertisement”. An active campaign may add advertising treatment to an eligible offer that is already present in the selected organic result page only while the merchant is active and has a positive balance, the offer and retailer are publicly visible and belong to that merchant, the campaign schedule is open, its daily and total budgets and pacing allow delivery, and its price per 1000 impressions meets the applicable minimum.

Payment does not currently move that offer higher in the organic search order. Separate promoted-product and banner areas are advertising surfaces and are also labelled as advertising.

When these rules change

We update this explanation when the supported ordering controls, matching rules, filters, personalization or the effect of advertising changes materially.